Social Behaviors and Attitudes

Topics: Mass media, Sociology, Television Pages: 3 (727 words) Published: August 2, 2013
Week 6 Assignment
Davida Phillips
Instructor: Craig Bingley

Question #1: In what ways have various forms of visual entertainment media shaped American culture and its values? Generally speaking, visual media has shaped American culture and its values in many ways due to the fact an average American spends most of their free time watching television. In the aspect when television first came out they avoided controversial issues because it was considered taboo to speak about them. Therefore, they made shows geared towards families living the good life with a mom at home and dad at work. This era instill values of respect and self- worth with little controversy. However, as time passed technology evolved and so did visual media. Visual entertainment began to develop into more controversial issues that changed the way we viewed the world.

For instance, entertainment media began to talk about racism and mistreatment towards others; this lead Americans into the civil rights movement and equal treatment for everyone regardless of their skin color. This became the foundation that allowed other shows to step outside the box and begin to broadcast more controversial issues. Shows began to reflect life as a single aren’t and women entering the work force; changing the value of what people considered to be a normal family. In this era divorce rates went up and many women began working towards establishing careers outside the home. As years passed, so did visual media. Cable television began to dominate the airwaves and became a popular way for people to receive media entertainment. This form of entertainment had no problem broadcasting issues such as sex, drugs, violence, and politics. Cable also made it easy for viewers to watch adult content and violent films at any moment of the day; us.

There are various forms of visual entertainment media that has shaped American culture and its values. There are such things as watching violent movies, which...
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